Marketing The Fair
The show producers are well known for generating a steady stream of acquisition-oriented attendees during show hours. This will be achieved with the execution of well-budgeted multi-media marketing campaign and special events/attraction during the fair.
Who Will Attend?
Fairgoers Are Thought Leaders, Intelligent & Well-to-do Decision Makers
- In addition to the financial set, we will attract executives from a cross-section of fields such as health care, food services, biotech, and info technology.
- Attracting art savvy and wealthy market-makers from upscale towns and affluent suburbs along the Main Line, as well as Chester, Montgomery, Bucks and Delaware Counties.
- Outreach will generate art enthusiasts from cultural centers such as Princeton, Wilmington and Washington D.C.
- The average net worth per attendees ranks favorably with other fine art fair demographics across the nation.
- As a terrific tourist city that welcomes 42 million domestic tourists annually, fairgoers are expected from throughout the East Coast and Midwest.
Usage of Arts Media
artnet (with editorial coverage and banner ads, as well as a 2 month special PFAF section on the site which will fully integrate exhibitors images and artist bios into their site, for max SEO visibility)
Plus Ads In
American Art Collector, Art + Antiques, Facebook & Instagram
Includes Email Databases from Local Media
Electively using our powerful email databases from local media, such as the Philadelphia Inquirer newspaper and Philadelphia Magazine, Grid, Philadelphia Style magazine, and Philadelphia Weekly. Plus email invitations sent by participating exhibitors.
Nationwide Outreach
An email list of 200,000 + art collectors and art enthusiasts nationwide, as well as interior designers nationally (ASID members.
Extensive PR & Print/Online Advertising
Extensive PR reach in Philly, Wilmington, Princeton, NYC and Wash. DC, regional markets.
Space Ads in Local Magazines, such as:
Philadelphia magazine, Philadelphia Style magazine, Grid, Philadelphia Weekly, as well as the local paper Philadelphia Inquirer, and others.
Partial Listing of Cross Promotional Organizations
Promotional email support, along with complimentary ticket giveaways, from 50+ local and regional art museums, foundations, and institutions, cultural organizations (both public and private) as well as prominent organizations such as the YPO.
Philadelphia museum of art
Penn. Academy of Fine Art
Penn. Council of the Arts
Phil. Cultural Fund
La Salle University Art Museum
Arthur Ross Gallery at Univ. of Penn.
Princeton University Art Museum
Arts Council of Princeton
Montclair Art Museum
Hunterdon Art Museum
Hiram Blauvelt Art Museum
Zimmerli Art Museum at Rutgers Univ.
Trenton City Museum/ Ellarslie Museum
Noyes Art Garage
Center for Visual Arts Gallery
New Jersey State Museum
Museum of Russian Art
Delaware Art Museum
The Delaware Contemporary
Brandywine River Museum of Art
Univ. Museum at Univ. of Delaware
Palmer Museum of art at Penn. State
Institute of Contemporary Art at Univ. of Penn
Woodmere Art Museum
James Michener Art Museum
Allentown Art Museum
LaSalle Univ. Art Museum
Mattress Factory Museum
The Philip and Muriel Berman museum of Art
Abington Arts Center
Barnes Foundation
The Andy Warhol Museum
Carnegie Museum of Pittsburgh
The Gallery at Penn College
Pennsylvania Art Conservatory
IIDA- Pa/NJ/De. Chapters
American Society of Interior Designers- Phil. Chapter